Ever find yourself wondering if your digital marketing efforts are actually working as well as they should be? If so, you’re definitely not alone. From the biggest names to the savviest start-ups, most businesses struggle at some point, asking questions like, "Why aren't my campaigns hitting like last year?" or "Why is our audience engagement dropping?".
It may be common to see those changes, but that doesn’t mean they’re worth ignoring. Global digital ad spend is set to increase by 8.4% in 2024, reaching a staggering $526 billion. So if your brand isn’t setting goals on how to stand out among all that noise, it’s possible you’re never going to get heard by the right audience. Now, more than ever, in times when budgets are tight and you have to work harder, knowing where to focus your energy and resources is crucial.
So, where do you start with this whole audit thing? The first step is figuring out where your current strategies might be lagging and spotting the chances to step up your game. It all begins with a thorough, honest Digital Marketing Audit. And the good news is, we’ve done the hard work for you with our free guide. Download it and we'll show you how you can keep the best of your current strategies, and throw away the things that aren’t worth your while.
What Does Our Free Audit Tool Offer?
Our free download offers a step-by-step guide to performing a thorough digital marketing audit. Here’s what you’ll get:
Comprehensive Checklists: Covering all major areas of digital marketing including SEO, content marketing, social media, email marketing, and paid advertising.
Performance Metrics: Learn which key performance indicators (KPIs) to track for each aspect of your marketing.
Actionable Insights: Practical tips and strategies for improvement based on your audit results.
User-Friendly Format: Easy-to-follow templates that make the auditing process straightforward, even for beginners.
How to Use the Self-Audit Tool
Download the Tool: Simply click the link above to download our free Digital Marketing Self-Audit Tool.
Gather Your Data: Collect the necessary data from your digital marketing channels.
Follow the Steps: Use our checklists and templates to evaluate your current efforts.
Analyse and Act: Review the insights and implement the recommended strategies to enhance your digital marketing performance.
Taking the time to audit your digital marketing can do wonders across your digital marketing plan. From SEO to Paid Media, Content Strategy to Social (and lots more), we’ll help you analyse what’s working and find the gaps where you need to improve.
Ready to dive deep into your audit? Just click the link to download, get started and start your next phase. Any questions? Get in touch with our experts to help you on your way to growth.