Belstaff

The technical elements of this performance clothing are captured in detail, with a contemporary photographic style adding personality to the ecommerce product presentation

Photography
Client
Belstaff
Brief

Belstaff, renowned for their classic fashion designs and product quality, sought to appeal to a younger, fashion-savvy audience whilst retaining their luxurious brand identity. They wanted to create a collection of modern ecommerce images that blended classic and contemporary aesthetics. Our challenge was to seamlessly combine photography, videography and post-production to capture Belstaff’s timeless designs in a way that resonated with their target audience.

Action

Our experienced photographic and styling teams worked closely with Belstaff to create captivating ecommerce imagery that reflected their brand’s vision. Collaborating in our London studios, we planned and executed each shoot to achieve a seamless production process.

To appeal to a younger audience, we infused a contemporary feel into Belstaff’s classic designs. The styling and photography techniques employed blended timeless elegance with modern fashion sensibilities, resulting in imagery that resonated with the desired demographic.

For ecommerce stills, we maintained the luxurious aesthetic of the campaign shots while ensuring that the technical details and precision required for online shopping were captured. Each image perfectly balanced style and functionality, providing customers with an immersive and visually appealing shopping experience.

In addition to still photography, our videographers brought the Belstaff products to life through motion. With a keen eye for style and product features, they created engaging videos that conveyed the fresh and modern feel of the brand, capturing the attention of the target audience.

Result

Through our collaboration with Belstaff, we successfully showcased their timeless designs in a contemporary manner, appealing to a younger, fashion-conscious audience. The ecommerce photography and videography seamlessly blended classic and modern elements, creating a cohesive and visually stunning collection of imagery.

The ecommerce stills provided customers with a consistent and stylish shopping experience, balancing the luxurious brand identity with the practicality of online browsing. The videos brought the products to life, capturing the essence of Belstaff’s fresh and modern aesthetic while highlighting the unique features of each item.

 

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