8 different coloured Simon Jersey polo shirts on wooden clothes hangers.

Simon Jersey

Creating engaging social content on-set of an ecommerce shoot.

Digital Marketing
Behind the scenes footage of a Simon Jersey photoshoot.

Brief

Simon Jersey trusted us once again to perfect their ecommerce photography at our in-house studios. After seeing our social packages, they decided to add social content creation alongside their recent studio shoots.

The challenge was to create strong BTS, trend-led social and engaging content on set, including capturing models between shots. With three teams on set, this needed to be meticulously planned out to ensure content was captured by both our social team and our photography team.

Person wearing dark coloured suit with water being splashed at them.
Woman in neutral photography set up wearing a long pale blue nursing tunic from Simon Jersey.

Action

Our social team pre-planned each piece of content to create, which products to feature, and the product USPs to bring into focus. They also ensured timing this to perfection to sync up with the tight shooting schedule already in place.

Woman in a neutral photography set wearing a red Simon Jersey polo top and black trousers.
Wooden table with Simon Jersey garments folded and stacked in a pile.
Behind the scenes shot of Simon Jersey's social media photoshoot.

Result

We provided 10 fresh pieces of content for the client to use across their social platforms. We created both behind-the-scenes, on-set content and strong social content that pushed their online presence to a new level. Covering everything from USP-focused videos and trending content, to talk through videos of the new product line launch.

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